CAFÉE MIT HERZ

In a semester intern competition we developed a new logo as well as communication measures for the „CaFée mit Herz“ (=Café with heart), a refuge for those in need in Hamburg St. Pauli.
The logo, which won the 1st prize, appears to be a coffee cup with heart- shaped steam, but can also be seen as a ship with heart-shaped sail, which sails in the direction of the type, so to say into the safe harbour (the claim is „Social Harbour of St. Pauli).
Keyword of our campaign is „Danke“ which means thank you. The gratitude of the visitors shall be shown,  so that potential donors see:  My help is being appreciated.

MORE PICTURES COMING SOON

Teamwork with Nils Gaudlitz, Arno Linde and Frauke Mester